Domaine de Ravoire: Wine culture as a shareholding model
In the second episode of Genusswelten, host Bernd Schmellenkamp welcomes one of Switzerland’s most distinguished hosts: Marlis Mosimann.
We analyze a business model that holds a unique position in Swiss viticulture: Domaine de Ravoire. Located between Leytron and Ovronnaz, this historic vineyard combines centuries-old cultural heritage with a modern participation model.
Marlis Mosimann, Chairwoman of the Board of Directors of Domaine de Ravoire, explains why this project turns wine lovers into true co-owners – and why preserving the characteristic Valais dry-stone walls is a responsibility to society.
A conversation about the heritage of Valais, the art of letting go of life’s work, and why wine is best enjoyed where it is grown.
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Topics of This Episode
- Investing in enjoyment: How Domaine de Ravoire AG turns wine lovers into shareholders.
- Terroir & History: Steep-slope viticulture since 1820 and the significance of dry-stone walls.
- Co-creator instead of just a consumer: The tasting day where shareholders choose their own blend.
- Legendary Valais: The tale of the counterfeiter Joseph Samuel Farinet and the spectacular gorge bridge.
- Host DNA: Marlis Mosimann on 46 years at Hotel Appenberg and the art of service.
- Valais specialties: From “Kindbett wine” to the traditional cholera pie.
Kapitelmarken
00:00 Begrüssung und Vorstellung Marlis Mosimann
02:40 Die Domaine de Ravoire: Historisches Herzstück im Wallis
04:46 UNESCO-Kulturerbe: Die Bedeutung der Natursteinmauern
08:55 Die Legende von Farinet: Der Robin Hood des Wallis
11:40 Das Aktienmodell: Miteigentümer der Domaine werden
14:46 Demokratie im Glas: Aktionäre bestimmen die Assemblage
22:20 Handwerk im Weinberg: Vom Rebschnitt bis zur Lese
34:24 Lebenswerk Gastgeberin: Vom Hotel Appenberg zum Loslassen
40:19 Kulinarische Tipps: Emmentaler Käse und Lieblingshotels
46:03 Abschlusswort und Ausblick
